Advertising is what you pay for
Publicity is what you pray for
Experienced | Dedicated | Passionate
Publicity is what you pray for
Experienced | Dedicated | Passionate
Clients That Matter
Results That Matter
“We've enjoyed working with Blast PR. They have helped us successfully scale our business and provided us with industry expertise allowing us to be nimble as we evolve our business and go-to-market products.”
— Cindy Brown, CRO of ViralGains
“Blast PR has helped us to create a voice through bylines, analyst engagements and press interviews. They’ve helped us to build notoriety, allowing us to parlay that into stronger customer relationships that have endured.”
— Ray Kingman, CEO and Founder of Semcasting
“Blast has been a terrific partner of our company. Their team’s been diligent, hard working, always available and has developed a public relations strategy to help position our company as a market leader.”
— Clem McDavid, VP of Marketing at Babel Street
“Blast PR’s strong understanding of the industry, organizational skills and strategic guidance have been valuable assets as we’ve collaborated on mergers, key events and elevating our clients’ success stories.”
— Leah Kim, CMO of MightyHive
“Blast PR’s ability to understand our company, its nuances and priorities is a key strength. Armed with this keen understanding, they give meaningful voice to our offerings.”
— Vicki Brakl, SVP, Marketing, Training & Development at MNI Targeted Media
“Blast PR has helped us raise awareness and credibility for our brand – establishing and growing our position within the U.S. market and publicly leveraging the acquisitions we’ve made to distinguish us from our competitors.”
— Sharon Reisner, CMO of Tremor International
“AdColony has been working with Blast PR for the better part of a decade and they’ve been with us every step of the way. Through thick and thin, in good times and bad, Blast PR has provided outstanding PR, content, and awards support. We couldn’t be happier with the results we’ve seen, and continue to see, from this incredibly long and fruitful partnership. We look forward to working with the Blast PR team for many years to come.”
— Jonathan Harrop, Senior Director - Global Marketing & Communications, AdColony
“Working with Blast has been fantastic!”
— Liz Murphy, Director, Marketing, Digilant
“Your team has been instrumental in our success this year.”
— Mark Kaefer, Senior Director, Marketing RhythmOne
“Blast PR helped us prepare for our moonshot. Their team calibrated our message and made sure we reached the right people. We're very happy.”
— Troy Lerner, Booyah Advertising
Our Capabilities
Crisis Communications
Blast provides preventative messaging and crisis communications planning to help manage when things go wrong. And in a worst-case scenario, we’re well equipped to assist. We’ve managed crisis communications involving lawsuits, consumer issues, patents, union allegations and criminal activity. We also partner on two-party support when required.
Guerrilla Marketing
Who wants cookie-cutter PR and marketing? Not our clients! Over the years, Blast has launched innovative guerilla marketing campaigns that have exceeded client expectations. From an irreverent Ellen DeGeneres “around town” campaign to viral videos for digital companies, to simple but effective secret admirer games, Blast delivers. Stealthily.
Strategic Marketing Review
Blast evaluates your current marketing efforts to ensure they’re aligned with your objectives. Through a methodical audit process, we review your marketing assets, process and metrics, as well as explore broader market factors. Using this information, we outline steps to optimize your marketing efforts and strategize your future plans.
Strategic PR
Blast helps conceive, develop and execute strategic PR and marketing campaigns that build awareness, communicate your organization’s value and drive measurable results. From first round funding through acquisition and all the good stuff in between – we’re there. It’s no surprise CEOs, CMOs and investors recommend Blast to colleagues and friends for PR “plus.”
Media Relations
From standard news pitches to highly complex crisis communications projects, Blast understands and delivers on media relations needs. We know key reporters at top media outlets and the when, what and how they want to hear from you. If you’ve been contacting reporters to no avail, let us help you.
B2B
The majority of Blast’s clients are B-to-B. These business-to-business work horses may not seem as sexy as consumer clients, but to us, they’re plenty hot. They’re the real innovators of the business world, and they trust Blast to ensure that their key messages and news stories are heard, shared – and driving deals.
Non-Profit
Blast serves select non-profits each year. It’s in our DNA and it inspires us. We love helping people and animals in need, promoting community-based arts and entertainment, and healthcare causes! Bowling for Breast Cancer? Launching a new UN Population Fund program? Need a PR partner to help? We’re happy to give back.
Content Creation
Content is the fuel of public relations and marketing. Now more than ever, companies must produce compelling, journalist-quality content – quickly. Blast understands this and offers a wide range of content creation services from editing white papers and ghost writing articles, to drafting investor materials, designing infographics, and so much more.
Consumer Technology
In the age of social media, it’s critical for consumer brands to keep an open dialogue with their audiences to win their hearts and drive brand loyalty. Blast PR partners with consumer brands to deliver strategic PR services that help win audience trust and preference, via traditional, online and social media.
Speaking
To establish thought leadership, executives need to be visible in their marketplace. Blast has strong relationships with key organizations and industry conference organizers to score space at the podium for our clients. We advise on topics, recommend panelists, edit presentations and coach speakers on how to keep audiences engaged and enraptured.
Social Media Program Development
Social media is smart business. At Blast, we help clients incorporate social media channels into their business practices in symphony with their integrated client, customer and media communications. We know it’s about more than how many fans or followers you have. It’s about building relationships within a large and influential social community.
Formal Media Training
Communicating clearly and confidently (while appearing likeable) doesn’t come easily to everyone. Often, the smartest people lack public speaking training or experience. Blast delivers media training to a wide range of companies, from billion-dollar companies in crisis situations to start-ups embarking on their first investor road shows or press tours.
CMO Advisory
CMOs are often a party of one expected to perform the job of many. Blast’s Principals and VPs have all held CMO and marketing leadership positions for top companies. Drawing from this experience, we can help draft marketing strategies, annual plans, comprehensive budgets and measurement systems, and fill in as temporary CMO in a pinch.
